If you want to send a Twitter message finding a good Twitter URL shortener is necessary. Most people use Twitter to share web pages and other on-line information with their friends, family, colleagues and potential clients.
Why Use a Twitter URL Shortener
Because the number of characters you can use on a Twitter message are limited to 140 the last thing you want to do is to waste those precious characters on a web address. Some web addresses are so long that they take up the entire Twitter message making it impossible to add any more detail.
For messages between friends and family shortening, a URL is less important. They will click through and take a look at what you have posted out of politeness if nothing else. However, if you are in business and want people to click through and take a look at a product, a blog or article you will need to prompt them to do so. You need the space to write something that catches their interest and encourages you to actually click the shortened URL. The whole idea of Tweeting is to bring your site much needed traffic. Sending out Tweets which are just a web address will have the opposite effect and just irritate and turn your existing and potential customers off.
Twitter URL Shortener
There are quite a few URL shorteners out there, but not all of them work well with Twitter. Look for a shortener that will shorten any length of web address. The easiest ones to use allow you to shorten a URL using only three clicks of your mouse. One to copy the web address into the site, one to hit enter or action and one to copy the new shortened URL.
If you are using a Twitter URL shortener for business be aware of the usage limits some sites put on their shortener. For most businesses the allowances are adequate, but if you need to shorten a lot of URLs you many need to sign up with more than one provider.
Short provides a fantastic Twitter URL shortener for free. Their site is intuitive and exceptionally easy to use.