Direct mail continues to be one of the most effective and efficient means of attracting new leads and winning new customers. It provides your business with the opportunity to have your message delivered directly in front of your target market and in such a way that they are more inclined to read the message and respond. However, it can be a long-winded and tedious task if you attempt to perform all of it yourself. With direct mail fulfilment services you can reduce the workload, increase efficiency, and minimise costs while enjoying a top quality direct mail campaign.
The success of your direct mail campaign will depend on the quality of your database. If you have an effective database packed full of useful information then you will enjoy greater returns on investment and improved conversion rates. Direct mail fulfilment includes the design and management of your database, including ensuring that it meets with strict data management policies and legislation.
There are numerous forms of printing that are required with direct mail fulfilment. From the mail itself to envelopes and any additional content that you want to include, it needs to be printed cost effectively and accurately. You need to ensure that the printing is good quality but you shouldn’t spend more than necessary. Consider colour and laser printing and litho printing as well as envelope printing.
Folding paper and stuffing and sticking envelopes is a tedious task. Performed manually it can take considerable time to stuff thousands of envelopes but with direct mail fulfilment you can rely on top quality services that will complete this part of the job for you. There are even less expensive alternatives to traditional adhesive envelopes that help reduce costs while proving effective as an adhesive technique.
Some forms of mailing include data and information that is a lot more sensitive than the standard marketing letter. Direct mail fulfilment can provide secure bank document mailing, as well as the mailing of ID cards and other sensitive documents. You can reduce the administrative workload within the office while still ensuring that you use a secure and reliable service.
Direct mail fulfilment
services from RWPierce.com include high quality printing, envelope mailing, and manual fulfilment services. Call us today to discuss your direct mail needs.